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Creative Composition

Marketing That Works

MA 1 24 Blog 2

Mastering the Unboxing Experience

Some packages are just fun to open. Regardless of the product inside, the experience of just opening the box is exciting and makes us feel special. We know brands that are masters at this. Apple. Ulta. Glossier. These companies have mastered the art of “the unboxing experience.”

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MA 1 24 Blog 1

Curbing Customer Churn: 4 Key Strategies

Customer churn is part of the business for even the most successful companies. New customers come, and some customers go. The question isn’t how to stop customer churn. It’s how to reduce it. What are some of the ways you can keep churn to a minimum? Here are four steps to get you started.

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MA 12 23 Blog 2

Is Personalized Print Over-Hyped?

We hear a lot about personalized printing—addressing recipients by name and tailoring the content based on what you know about them. This approach takes additional time and expense, including refining and analyzing marketing databases, creating customer profiles, and developing messaging for personalized communications. Does it make a difference?

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